History Background and founding īefore Supercell, two of its founders, Mikko Kodisoja and Ilkka Paananen, worked at Sumea, a mobile game company. The final decision for cancelling a project is done by the development team themselves. One of the games that was cancelled well into development was Battle Buddies, which had also been rated well in the test market, but the number of players was still too small. Successful failures are celebrated by employees. The team subsequently develops the idea into a game, which the rest of the company's employees get to play-test, followed by play-testing in Canada's App store if the Canada reception is good, the next step is global rollout (App Store). Game development focuses around "cells" of five to seven people which start with idea generation and an initial review by CEO Paananen. The focus has not been on revenue, but on the principle "just design something great, something that users love". The company's objective is to focus on the successful games that stay popular for years. Supercell focuses on the development of free-to-play games that yield profits through the in-game microtransactions. In 2016, the company was bought out by Chinese conglomerate Tencent holdings, taking an 81.4% stake in the company valued at €8.4 billion. įollowing its rapid growth, Supercell opened additional offices in Shanghai, San Francisco, and Seoul. Since then, the company has fully released five mobile games: Hay Day, Clash of Clans, Boom Beach, Clash Royale, and Brawl Stars, which are freemium fast-paced games and have been very successful for the company, the first two generating revenue of €2 million a day in 2013. Founded on, the company's debut game was the browser game, and after its release in 2011, Supercell started developing games for mobile devices. Supercell Oy is a Finnish mobile game development company based in Helsinki.
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